Category: Features: Get To Know

The Trade Desk’s CMO says she prioritizes hiring & is committed to her team’s training & development

Susan Vobejda was named CMO for The Trade Desk in November of last year. As the top marketer for the ad-tech platform, she oversees all aspects of the company’s marketing, including branding, product marketing, PR, digital media and content development....

/ February 16, 2018

Northwestern Mutual’s first ever CMO is focused on creating a data-driven marketing strategy

In May of this year, Aditi Gokhale was named Northwestern Mutual’s first-ever chief marketing officer. “My role is interesting in that I’m the CMO of Northwestern Mutual and LearnVest,” says Gokhale, “I actually joined the organization nearly a year and...

/ November 8, 2017