Category: Facebook

Finally! The 800 million ways Facebook gets serious about local business

For quite some time, the search industry has been wondering when Facebook is going to get serious about local search. With 2 billion monthly users, the world’s largest social media network could potentially become a powerful platform for people to...

/ June 14, 2018

Report: Google and Facebook top advertisers’ list of fears that could impact their businesses in 2018

Advertisers fear the impact of Google and Facebook on their businesses more than any other industry trends in 2018, according to a Marin Software report on digital advertising released Tuesday. The State of Digital Advertising 2018 notes that the so-called...

/ June 13, 2018

How will GDPR affect PPC marketers in the US?

With the introduction of the General Data Protection Regulation (GDPR), search marketers targeting the European Union (EU) have had performance ad capabilities ripped right out from under their feet. Given technical and privacy limitations existing before GDPR, performance marketers may...

/ June 12, 2018