Category: Facebook: Video

Facebook gives creators new ways to monetize videos, while pushing more users to Watch

Facebook is taking more steps to help video creators and publishers monetize content, while simultaneously aiming to drive a bigger audience to Watch, the site’s video hub with original content programming. In its latest announcement around video, Facebook is launching...

/ April 23, 2018

Facebook’s ‘Premieres’ video format will let publishers post prerecorded video as live footage

Facebook is testing a new video format called Facebook Premieres that will let video creators, publishers and shows post prerecorded video as live footage. The prerecorded videos will play similar to a livestream, allowing viewers the chance to interact with...

/ April 18, 2018

Facebook Live broadcasts have doubled YoY since the livestreaming feature launched in 2016

Facebook reports Facebook Live broadcasts have doubled year over year since the feature debuted in 2016, and the number of daily average broadcasts from verified publisher Pages has lifted 1.5 times during the past year. To mark the two-year anniversary...

/ April 6, 2018

Vimeo’s live simulcasting to Facebook, YouTube, Twitch, Periscope comes with a catch

Vimeo wants creators to broadcast more live videos on its service. But first, it needs to convince creators why they should fork over at least $65 a month for a feature that’s free on other platforms, like Facebook, Google’s YouTube,...

/ February 15, 2018

Everything a CMO needs to know about video marketing in 2018

When’s the last time you were choked up by an AdWords sentence? In 2018, text is easy to skim right over, thanks to the many platforms that bombard us every day with the written word. Video marketing is one of...

/ February 8, 2018